Privacy notice
Last updated October 7, 2026. Short version: we only use your details to send you Layer Theory emails, we never sell them, and you can leave anytime.
What we collect
- Your email address, and your first name if you give it.
- If you take the mood quiz, the result it gives you (Low Hum, Salt Air or Celery Garden). We don't keep your individual answers.
- A short referral code, so we can count friends who join with your link, and the code of the person who referred you, if any.
How we use it
To send you a welcome email, occasional updates about our fabrics and launch, early access to pre-orders and your discount. Your quiz result helps us send you the mood that suits you. We don't send more than a few emails a month.
Who helps us
Our emails are sent with MailerLite, which stores your details for us. Our website is hosted by Netlify, which also keeps a backup copy of sign-ups. MailerLite records whether our emails are opened and which links are clicked, so we can tell what's useful. We don't sell or rent your details to anyone, and we don't use advertising trackers on this site.
On this site
The site saves your referral code (and a referrer's code, if you arrived by a friend's link) in your browser's storage, so it's there when you sign up. You can clear it anytime in your browser settings.
Your choices
Every email has an unsubscribe link. You can also write to us at gitty@layertheoryhome.com to see, correct or delete what we hold about you, and we'll take care of it.
Contact
Layer Theory · gitty@layertheoryhome.com